Rick Balsiger
Rick brings a unique perspective and expertise to RIBO GROUP, with extensive background in all aspects of marketing, advertising, sales management, brand development, strategic & product planning, retail & market development, CRM and organizational development. Built on a strong foundation of industry knowledge and experience, Rick is dedicated to assisting his clients in helping to solve their organizational needs.
Over the past 30 years, he has been fortunate to have worked and consulted for numerous, top Fortune 500 companies as well as smaller, more entrepreneurial organizations and start-ups.
Prior to forming BALSIGER Partners, he spent 25 years on the client side in executive leadership and senior management roles and has extensive experience in all aspects of Marketing, Advertising, Brand Integration, Strategic & Product Planning, Sales Management, Corporate Restructurings and Organizational Development.
The majority of his experience was gained in positions that were newly created or in areas requiring significant reorganization and restructuring.
Rick has authored numerous articles on organizational development and business management and for job candidates, recently published a book entitled, “Branding You, Marketing You: A Guide to Maximizing Job Search Success”.
